Grow · 3 min read
Featured: when to pay for more visibility
Once your profile is strong, Featured can put you in front of more local searchers. Here's when it's worth it.
Optimize first, then amplify
Featured placement gives your listing extra visibility in CGM Local — but it works best on a profile that's already complete, verified, and reviewed. Paying to send more people to a thin listing wastes the attention.
When Featured makes sense
- •Your profile is complete, verified, and has real reviews.
- •You're in a competitive category or city and want a bigger share of searches.
- •You have the capacity to take on more leads right now.
Tip: Featured amplifies a strong listing — it doesn't fix a weak one. Work through the other guides first.